brand strategy, marketing concepts, and specific "P" guidelines in close collaboration with all local BU marketing managers... to mapping, to actions & tracking orchestration) to ensure holistic implementation (with a strong focus on BU marketing concepts...
brand strategy, marketing concepts, and specific "P" guidelines in close collaboration with all local BU marketing managers... to mapping, to actions & tracking orchestration) to ensure holistic implementation (with a strong focus on BU marketing concepts...